Monday, February 11, 2008

Marketing Email

eROI, Inc., a leading online Marketing agency, today announced that MediaPost Communications, the leading advertising and media Internet portal, has selected eROI as their first Email service provider. MediaPost Selects eROI as Email Service Provider (Marketwire via Yahoo! Finance)

BURLINGTON,, the leading provider of online Marketing solutions for the automotive industry, today announced the launch of Total Control Dominator TM , a product and service combination that is revolutionizing search engine Marketing for auto dealers and their advertising agencies. Launches No-Contract and No-Fee Search Engine Marketing Solution for Auto Dealers (The Auto Channel)

By 2012, these companies will expend most of their advertising dollars on the internet, according to Direct Association Marketing Direct . Commercial Email, for instance, is projected to grow by almost 25% each year from 2007 to 2012. Direct marketers in the health services industry overwhelming employ direct mail campaigns... Commercial Email in health services companies will grow by almost 25% in 2007-2012 (ZDNet)

Despite steps taken by CMS over the past year, Medicare Advantage plans continue to engage in aggressive Marketing practices, according to witnesses at a Senate Finance Committee hearing on Thursday, CQ HealthBeat reports. Witnesses recommended that Congress give states joint authority with the federal government to regulate Marketing tactics used by health insurers. Senate Finance Committee Hearing Addresses Medicare Advantage Plan Marketing Abuses (Medical News Today)

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