Government tries to limit TV advertising and sales along highways Brazil alcohol ban hard for retailers to swallow (The Christian Science Monitor)
SAN FRANCISCO You'll know advertising has turned a corner when every creative team consists of an art director, a copywriter and a technology specialist, and ad campaigns matter of factly use technological advances -- as well as words and images -- to leverage a brand. When Tech Is Second Nature (AdWeek)
Amazon.com Inc. is testing a new paid-advertising program that will drive shoppers away from products on its own Web site. On some Amazon product detail pages, competing or complementary items and their prices now appear in a list of text-link ads under... TECH BITS / Amazon.com seeks increased revenue promoting competitors\' prices in ads / retailer looks beyond standard ... (San Francisco Chronicle)
NEW YORK -- In the weeks leading to Christmas, an online wine retailer gave 15 percent discounts to anyone who sent in a photo of its newspaper ad snapped with a camera phone. advertising evolves with technology (El Paso Times)
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